Customer Growth Analytics
Track customer acquisition, retention, and lifetime value
Total Customers
5,420
+248 this period
Active Customers
3,216
59.3% active
Retention Rate
91.5%
8.5% churn
Avg LTV
Rs. 22,500
Per customer
Customer Tiers
Silver
2,108
38.9% of total
Gold
1,627
30.0% of total
Diamond
812
15.0% of total
VIP
325
6.0% of total
Customer Segments
New Customers 256
Returning 2,620
Inactive 1,084
At Risk 542
Engagement Stats
Campaign Open Rate 38.5%
Referral Conversions 156
This period
Avg Order Frequency 12.3 orders
Per customer per month
Loyalty Members 4,852
89.5% enrolled